Independent. Experienced. Personally invested.

Everley Consulting is led by Alex Cavell, a communications and strategy professional with over twenty years’ experience helping organisations navigate change, clarify their message, and strengthen their reputation.

Everley Consulting isn’t an agency, it’s a single-partner model. You’ll work directly with me from start to finish, ensuring consistency, trust, and deep understanding of your organisation at every stage.

“Clarity and trust are the foundations of every successful organisation — and every good partnership.”

Alex Cavell

Every organisation faces moments when clarity makes all the difference. I help you define direction, communicate it well, and make it happen.

Strategy:

• Clear thinking that connects vision to action. Define goals, structure plans, and align people around a shared purpose.

Brand & Communications:

• From rebrands and messaging to content and campaigns, ensuring every message builds credibility and trust.

Delivery & Systems:

• Turning strategy into reality with practical project management, communication frameworks, and implementation support.

Direct. Transparent. Flexible.

I work directly with business owners, boards, and leadership teams; no account managers, no layers. Each engagement is shaped around your priorities, pace, and resources.

• Listen and Clarify — Understand your situation, what’s working, and what’s not.
• Shape and Plan — Define priorities, agree structure, and set clear measures of progress.
• Deliver and Embed — Provide hands-on support until plans are live, understood, and sustainable.

• Scalable Support — From one-hour consultancy to part-time leadership roles.
• Collaborative Network — Access trusted digital, design, and creative specialists.
• Project Management — Full ownership of defined tasks or projects.
• On Demand — Support when required, maintaining control over pace and budget.

Tailored to your business context. Focused on clarity, growth, and performance.

Clarity & Direction

• Strategic growth planning
• Rebrand or brand refresh
• Service or business-unit design
• Investor and board communications

Message & Reputation

• Brand and communications strategy
• PR and crisis management
• Copywriting and editorial

Systems & Delivery

• Website and marketing asset development
• Award entry and reputation building
• CRM and process design

Each project is different – but the goal is always the same: clarity, direction, and measurable progress.

I’ve supported organisations across health and social care, charity, and SME sectors – strengthening communications, managing reputation, and enabling sustainable growth.

Much of my work takes place confidentially, often involving sensitive transitions or high-profile leadership.

Depth of experience. Clarity of thinking. Commitment to outcomes.

With a blend of strategic perspective and hands-on experience, I help organisations turn thoughtful plans into achievable results.

• 20 years in communications, media, and brand strategy
• Experience across care, charity, and SME sectors
• Trusted by CEOs, founders, and boards to achieve objectives
• Personally involved in every project from start to finish

Step 1: Define Your Needs

• Clarify objectives, challenges, duration, and budget.

Step 2: Initial Consultation

• Discuss your needs.

• Identify how I can best support your business.

Step 3: Define Scope

• Agree deliverables, timelines, and success metrics.

Step 4: Collaboration

• Work closely to implement strategies and solutions.

• Provide updates and adjust as needed.

Step 5: Evaluate and Optimise

• Review progress and refine strategies at key milestones.

No Additional Expenses:

• No costs for salaries, benefits, or leave. Pay only for agreed services.

No Hidden Costs:

• I bring all necessary tools and resources – no extra expenses.

Short-Term Collaboration:

• Project-based support with no long-term commitment.

Long-Term Collaboration:

• Ongoing support with flexibility and favorable terms.

Quick Onboarding:

• Minimal setup, start delivering results immediately.

Efficient Problem-Solving:

• Identify and resolve challenges quickly.

Focus on Priorities:

• Delegate tasks and reduce stress.

Streamlined Marketing:

• Align your marketing strategy to business objectives.

Maximised ROI:

• Optimise underperforming efforts to deliver measurable results.

Driving Results:

• Boost profits with proven growth strategies.

Empowered Teams:

• Build assets, systems and processes that support team and business growth.

Let’s start with a conversation. A confidential 20-minute discussion – no obligation.

If you’re facing a rebrand, a reputation challenge, or the need to clarify strategy, let’s talk. I’ll respond personally, usually within 24 hours.